Design Principles for Enterprise Search – The Philosophy of UX

In May I attended An Event Apart in Boston (AEA). AEA is a 2-day (design) conference for people who working with websites and was created by the father of web design Jeffrey Zeldman and the CSS guru Eric Meyer. The conference has a broad perspective, dealing with everything from how to write CSS3 and HTML5 to content strategy and graphic design. This post is about an AEA topic brought up by Whitney Hess: Create design principles and use them to establish a philosophy for the user experience.

Hess wants to create universal principals for user experience to communicate a shared understanding amongst team members and customers and to create a basis for an objective evaluation. The principles suggested by Hess are listed below along with examples of how these can relate to search and search user interfaces.

Stay out of people’s way

When you do know what people want stay out of their way

Google knows what to do when people visit their search at Google.com. They get out of the way and make it easy to get things done. The point is not to disturb users with information they do not need, including everything from modal popup windows or to many settings.

Create a hierarchy that matches people’s needs

Give crucial elements the greatest prominence

This means that the most used information should be easy to find and use. A classic example is that on most university webpages – it is almost impossible to find contact details to faculty members or campus address but very easy to find a statement of the school philosophy. But the former is probably what users mostly will try to find.

university website -  xkcd.com/773/

Limit distractions

This principle means that you should design for consecutive tasks and limit related information to the information you know would help the user with her current task. Don’t include related information in a search user interface just because you can if the information does not add value.

Provide strong information scent

There should be enough information in search results for users to decide if results are relevant. In an e-commerce site this would be the difference between selling and not selling. A search result will not be perceived as cluttered if the correct data is shown.

Provide signposts and cues

Always make it clear how to start a new search, how to apply filters and what kind of actions can be applied to specific search results.

Provide context

Let the user know that there are different kinds of search result. Display thumbnails for pictures and videos or show msn availability in people search.

Use constraints appropriately

Prevent errors before they happen. Query suggestion is a good way as it helps users correct spelling error before they happen. This saves time and frustration for the user.

Make actions reversible

Make it obvious how to removes filters or reset other settings.

Provide feedback

Interaction is a conversation so let the user know when something happens or when the search interface fetches new search results. Never let the user guess what happens.

Make a good first impression

You only have one time to make a first impression. It is therefore important to spend time designing the first impression of any interface. Always aim to make the experience for new users better. This could mean voluntary tutorials or fun and good-looking welcome messages.

So now what?

Are universal principles enough? Probably not. Every project and company is different and need their own principles to identify with. Hess ended her presentation with tips on how to create company principles to complement the universal principles. Maybe there will be future blog posts about creating your own design principles.

So what are your company’s principles?

Search Driven Portals – Personalizing Search

To stay in the front edge within search technology, Findwise has a focus on research, both in the form of larger research projects and with different thesis projects. Mohammad Shadab and I just finished our thesis work at Findwise, where we have explored an idea of search user interfaces which we call search driven portals. User interfaces are mostly based on analysis of a smaller audience but the final interface is then put in production which targets a much wider range of users. The solution is in many cases static and cannot easily be changed or adapted. With Search driven portals, which is a portlet based UI, the users or administrators can adapt the interface specially designed to fulfill the need for different groups. Developers design and develop several searchlets (portlets powered by search technology), where every searchlet provides a specific functionality such as faceted search, results list, related information etc. Users can then choose to add the searchlets with functionality that suits them into their page on a preferred location. From architectural perspective, searchlets are standalone components independent from each other and are also easy to reuse.

Such functionality includes faceted search which serves as filters to narrow a search. These facets might need to be different based on what kind of role, department or background users have. Developers can create a set of facets and let the users choose the ones that satisfy their needs. Search driven portals is a great tool to make sure that sites don’t get flooded with information as new functionalities are developed. If a new need evolves, or if the provider comes with new ideas, the functionality is put into new searchlets which are deployed into the searchlet library. The administrator can broadcast new functionality to users by putting new searchlets on the master page, which affects every user’s own site. However, the users can still adjust new changes by removing the new functionality provided.

Search driven portals opens new ways of working, both in developer and usage perspective. It is one step away from the one size fits all concept, which many sites is supposed to fulfill. Providers such as Findwise can build a large component library which can be customized into packages for different customers. With help of the searchlet library, web administrators can set up designs for different groups, project managers can set up a project adjusted layout and employees can adjust their site after their own requirements. With search-driven portals, a wider range of users needs can more easily be covered.